Sounds crazy, huh? One of my coworkers, Mary, who goes to the Santa Monica Farmers Market for Frieda’s each Wednesday,

You may not know this, but our family has a special relationship with the University of California at Riverside. It

Happy, shiny Kiwifruit! Since it was my mother, Frieda, who introduced Kiwifruit to U.S. supermarkets, and we mention this all

Last week I was out of my office for two days. When I came back, my email “in basket” had

Earlier this week, I was a guest speaker at Cal Poly SLO (aka California Polytechnic State University – San Luis

Last week I was fortunate to spend the morning with Howard Schultz. He just published a book, Onward: How Starbucks

My mom always told me that tomato growers were a special breed. In her early years in the business, she

From Left: Jackie (my sister), Frieda (my mom), and me My how time flies. I’m sure it is hard for