Identity Theft Is Real
Over the years, I have heard people comment about experiencing identity theft. Things like: Someone applies for unemployment benefits using your
Standing in Solidarity with Ukraine
All four of my grandparents were born in Ukraine. In fact, up until February of this year, my distant cousin
Celebrating Mothers
Mother’s Day has always been a special day for me, especially after I became a mother more than 32 years
Tapping TikTok Trends
I like to think of myself as a trendsetter. But TikTok is one trend that’s eluded me. I admit it.
FVRx—a new type of prescription
A few weeks ago, I attended the inaugural Executive Leadership Summit for the newly formed International Fresh Produce Association (United
My newest obsession
Springtime brings that general feeling of refresh and renewal, and for me that means spring cleaning and handling odds and
Turning 60
This week is very special for me and my family, as on Saturday, April 2, Frieda’s officially turns 60! Yes,
Staying Calm and Centered
Stress is real. You know what I mean—maybe your mind goes a million miles a minute or the stressors of
The Temptation To Multitask
As I write today, I am sitting at a resort in Colorado Springs (The Broadmoor) for a global board meeting of