Those Annoying Labels
I always wonder what the average shopper thinks of those small, annoying labels on most of the fresh fruit in
Avocado: my new best friend
Every morning I make breakfast before I leave for work. After sipping on my cup of freshly brewed Peet’s French
Information Overload
Information overload – that’s what my nephew, Frankie, said to his dad (Doug). “Dad, how can I possibly keep up
Get that New Zealand Feeling
“Get That New Zealand Feeling” was the name of one of Frieda’s first trade advertising campaigns. After we began marketing
Staying Connected
Many years ago, I was invited to sit on a board of advisors of a small marketing firm, called M/S
Watermelon Time: Hold the seeds, please
I am so glad that watermelons are “back in season.” Yes I know that they seem to be available all
What Do You Want to Know?
I launched this blog three months ago, and it’s been gratifying to get many positive comments on the content. I
How to Pick a Peach
The California tree fruit (aka stone fruit) season has started, but in my humble opinion, it’s too early to find
Did you get that in writing?
“Did you get that in writing?” That’s what I always ask my friends, family, acquaintances or colleagues when they tell
Mercury in Retrograde
On the way home from the airport last week, my sister Jackie and I heard a news story on the